To Whom It May Concern: I am writing to you on behalf of my client Sonnyjim, to inform you of his recent discontent at the bastardized image of hip-hop music portrayed and traded by popular culture. Gun toting, money fetishizing and the constant oppression of the proverbial “ho” reign supreme as rap’s status quo, and real underground hip-hop is seen as “whatever”.
My client, Sonnyjim, is entirely repulsed that such a widely appreciated and intelligently honed form of “street-music” is constantly overlooked by the media in favour of the flavour of the month. In order to adequately resolve this situation, I sincerely recommend the endeavours of my client Sonnyjim over those who have done our ears disservice. He is not only a ferocious, battle bred emcee, but a versatile rhyme smith capable of releasing consistently dope product.
Hailing from Birmingham, this Jump Off and End Of The Weak veteran has demonstrated his relentless talent throughout the country and captivated crowds alongside The Streets and Foreign Beggars to name a few. Sonnyjim’s latest effort has resulted in a joint venture between Eatgood Records (UK) and local label Obese Records. straight illin no filler from start to finish, like how real Hip Hop albums used to be.
There is no need to get trigger happy on the shuffle. The production on the album is handled by M-Phazes (Pharaohe Monch / Talib Kweli) contributes five joints to the album, Beat Fanatic production camp members Illmind (50 cent / LL Cool J) and Kelakovski (Young Buck) Jehst and DJ IQ (Professor Green). Vocal features appear in the form of Prince Po (Organized Konfusion), Foreign Beggars, Brad Strut, Prime, Mata & Must and others. Sonnyjim’s style is as flippant as ever, astute, skewed with a dimethaltriptamine twist, aquired while on tour in OZ, this is the warm welcome to the warped world of The Psychonaut. Could carry on but rather than try and name more names and give you the hard sell just listen to the music and make up your own mind, after all, our theory is real recognise real, and that’s exactly what this record is.
Twitter || Bandcamp || Eatgood Records || Obese Records
