The Jordan Brand has been a staple in the sports and entertainment world for years, and is a conversation leader in both design and utility. It began in 1984. A then 21-year-old Michael Jordan had just been drafted to play at the professional level and it was clear he was going to revolutionize the game of basketball. At that time, Nike decided it was only appropriate that he also revolutionize the performance footwear game – and he did exactly that when he debuted the very first Air Jordan in his rookie season. The Air Jordan I became the most talked … Continue reading Inside Access: An Evolving Jordan Brand Continues To Inspire The Next Generation