20-year-old Joe Champness is fast emerging as one of the most exciting up and coming Urban Artists in Australia launching his music career under the name “Jowic” last year.
Already gaining huge momentum and media attention as a talented footballer with the Newcastle Jets, and currently in China representing Australia in the AFC U23 Championship Squad during the time of this release, it’s evident he is set for a very bright future ahead and will be an artist to watch closely.
With a maturity well ahead of his years, “Take” takes us on a journey into the mindset of the artist. On the chorus Jowic is determined on staying focused. He also hints a impatience, “never hesitated I just went” implying his profound self belief.
Over the Primid Beats production, Jowic appears burdened by past misdemeanours, yet steady in his current self. Seeing the fruits of his labour as a pardon, justifying his shortfalls. “Realist in the game so who you seeing?” Congruent to it’s title, this song highlights Jowic’s will to take what he needs for his family.
Having recently signed a new management deal with Day Ones, Jowic joins a powerhouse stable of exciting artists boasting over a million online streams and will no doubt fast become a integral part of the Independent Labels growth moving forward.